execution
Most B2B marketing leaders see AI as a productivity booster, but only a small fraction trust it with strategic decisions like positioning or long-term planning.
January 17, 2026
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Most B2B marketing leaders see AI as a productivity booster, but only a small fraction trust it with strategic decisions like positioning or long-term planning.
A new report finds full-stack marketers need more help from tools and leadership. The post Full-stack marketers need support at the organizational and technological levels